A lingerie e-shop that finds the right size fast

The client

La Nuit designs and sews women's lingerie, nightwear and swimwear in Thessaloniki. It has a large Plus Size and Curve range.

What they needed

The e-shop was slow, with a heavy theme and many plugins. Search took several seconds, part of the store showed in English and product names and sizes were written in different ways.

What I did

• Custom theme A new theme with no page builder, a mega menu, a size guide with measuring help, a side cart and wishlist.
• Filters that help Available size, price and offers, so shoppers only see what exists in their size.
• Search as you type In Greek and greeklish, with sizes and offers.
• A clean catalogue Consistent product names, separate sizes from XS to 5XL and descriptions on every photo.
• Speed and security A lighter database, compressed photos, caching and closed vulnerabilities.
• Payments and shipping Card, Apple Pay, Google Pay, IRIS, bank transfer and cash on delivery, with BOX NOW lockers and a Google Shopping feed.

What changed

Shoppers quickly find their size, only see what is available and pay the way they prefer. A faster and more secure site.